On The Go First Aid
On The Go First Aid is a mobile service that offers CPR and first aid training at any location in the lower mainland. Perfect for offices, rec centers or schools that want to train employees in various levels of first aid on-site.
They came to me wanting a logo & brand that highlighted their mobile service & friendly training style. I created a simple typographic-based logo to capture these features, then re-purposed the smile from the logo as directional arrows to create the supporting graphics on their website and promotional cards.