Black Rock Resort: 2013 Crew Shirts
Black Rock Resort is a beautiful oceanfront resort located in Uculelet on the West Coast of Vancouver Island. It combines contemporary comfort and quality service with the organic energy of the Canada’s western frontier for an enchanting vacation experience.
Black Rock asked me to create a shirt that their crew would want to wear again and again. The unique local scenery, people, and lifestyle of the remote town was the perfect inspiration.
After deciding on the imagery, I wanted to add some extra value by developing the illustration in the shape of their logo, so as the crew wear their shirt people will see the Black Rock logo represented throughout Ucluelet/Tofino.